Visit Sacramento and Slow Food are joining forces to host Terra Madre Americas, the American version of the internationally acclaimed Terra Madre Salone del Gusto food conference May 17-19, from 10 a.m. to 6 p.m. at Memorial Auditorium.

At the event, guests will have the opportunity to learn from renowned food producers, scientists, cooks, and researchers from all over the world as they explore three key Slow Food themes – coffee, wine, and biocultural territories.

The event is FREE to the public and will include educational and interactive experiences for all ages. For those looking to further their education and understanding, ticketed experiences, including masterclasses and tastings, are available for purchase at

Here’s a closer look at the inaugural Terra Madre Americas event and how you can make the most of your experience.


Legends of Wine 2023

Image Courtesy of: Francisco Chavira

For the Wine Tasting Guru

If wine tasting makes your taste buds sing, be sure to purchase a Slow Wine Coalition Tasting ticket. This $75 ticket allows you to taste the wines of over 35 Slow Wine Coalition wine producers from the United States and Latin America on Sunday, May 19, from noon to 5 p.m. Space is limited to 120 attendees, so be sure to purchase your ticket HERE.  

For the wine aficionados looking to learn about winemaking directly from wine experts and producers, purchase a ticket to a Slow Wine Coalition Masterclass. Slow Wine Coalition Masterclasses will be held Saturday, May 18 and Sunday, May 19 at various times. For a complete schedule of masterclasses and ticket information, click HERE.




For the Coffee Lover

If you’re a coffee lover at heart, be sure to purchase a Coffee Coalition Tasting Passport. This $15 ticket allows you to taste coffee products from six international Slow Coffee producers. Coffee tastings will be available during all open hours of the event, and passports may be used on any/all three event days.

For the coffee lovers looking to learn more about good, clean, and fair coffeemaking directly from coffee experts and producers, you won’t want to miss attending a FREE Coffee Coalition Workshop. The workshops will be held at various times during all three days of the event. Space is limited to 25 attendees per workshop, so secure your spot by RSVPing to the FREE workshops HERE.  


hands pulling crops from farmland soil


For the Foodie at Heart

For those really looking to take their Slow Food education to the next level, be sure to purchase a ticket to a Biocultural Territories Workshop. These workshops, featuring farmers, artisans, chefs, and Slow Food delegates from across America, will explore biocultural territories through different crops such as corn, acai, cocoa, and quinoa.

A $50 ticket to one of these workshops will allow you to better understand the challenges and good practices related to the food systems and take part in food and drink tastings. Space is limited to 24 attendees per workshop, so secure your spot by purchasing a ticket to your selected workshop HERE.


Listen to the above episode of the Visit Sacramento Podcast with Visit Sacramento Director of Events, Annie Mosley, and Canon East Sacramento’s Brad Cecchi to learn more about the event, why it’s coming to Sacramento, and how you can be a part of it.


3,849-seat historical venue built in 1927. Used for conferences, banquets, graduations, and musical performances.


Terra Madre Americas Event Details:

Location: Memorial Auditorium | 1515 J St.

Hours: 10 a.m. to 6 p.m. daily

Admission: FREE, with additional ticketed experiences available for purchase

Getting to Memorial Auditorium: There is ample parking near Memorial Auditorium, and the SacPark system lets you reserve spots in advance. SacRT is also available for those looking to utilize public transportation.

Listen to "Visit Sacramento Brings Terra Madre Americas to Memorial Auditorium in May" on Spreaker.

What are you waiting for? Come on down to Memorial Auditorium to experience the inaugural Terra Madre Americas event and learn from renowned food producers, scientists, cooks, and researchers from all over the world.