SACRAMENTO, CA - The Sacramento Convention & Visitors Bureau (SCVB) has appointed Jeff Poole of JSP Marketing as its Washington, D.C. representative. 

In this role, Poole will focus on national associations in the Washington, D.C area. He has more than 20 years experience in hotel sales and service, including positions with Hilton, Sheraton, Rosen and Omni Hotels. Jeff launched his own business, JSP Marketing in 2004, providing mid-sized cities an affordable option for regular sales presence in the D.C. market. He also represents Grand Rapids, Lexington and San Diego North. Poole is a member of MPI, SGMP, PCMA and AMPS.

"Jeff's extensive background in hospitality sales will be a tremendous asset to our team and we're excited to have him on board," remarks Steve Hammond, the CVB's President and CEO.

Meeting planners interested in booking a meeting in Sacramento can log on to or contact Poole at 703-619-9350 or by e-mail at