John Reyes Chief Operating Officer
Lucy Steffens Director of Travel Media & Film Commissioner
Kari Miskit Director of Public Relations
Carolyn Blucher Events Manager

Staff Bios

John Reyes

John Reyes
Chief Operating Officer

John Reyes has been in the hospitality industry since 1982, including 5 years of hotels sales experience.  In August 2017, John joined Visit Sacramento as Chief Operating Officer. Prior to Visit Sacramento, Reyes worked for San Francisco Travel as Executive Vice President and Chief Sales Officer. Before that, he served as President/CEO of the Monterey County Convention & Visitors Bureau, and his work experience also includes the Jacksonville & the Beaches Convention & Visitors Bureau (Jacksonville, Florida) where as Chief Executive Officer he repositioned the CVB to Visit Jacksonville and implemented the “Jacksonville Where Florida Begins, “branding campaign and over 18 years at the San Diego Convention & Visitors Bureau.  At the San Diego CVB Reyes started as National Sales Manager, worked his way up to Director of Travel Industry Sales, then to Associate Vice President of Sales and eventually was promoted to Vice President of Sales (1997-2005).

B.S. in Business Administration from San Francisco State University
Masters in Business Administration, Champlain College (Burlington, VT), completion May 2011  

Professional Affiliations:



Lucy Steffens
Director of Travel Media & Film Commissioner

Lucy Steffens is the Director of Travel Media and Film Commissioner for Visit Sacramento. In her position she promotes the Sacramento area to travel journalists and film production companies.

A native of Germany, she graduated from California State University, Sacramento, with a liberal arts degree. After college, she taught German for Berlitz Language Schools in London and Paris.

Lucy joined Visit Sacramento in 1983.

She has been an associate member of the Society of American Travel Writers (SATW) since 1991 and was named PR Professional of the Year in 2001 by the Sacramento Public Relations Association.

In her spare time Lucy volunteers for Christmas Promise and is a board member of Big Brothers Big Sisters.


Kari Miskit
Kari Miskit
Director of Public Relations
Director of Public Relations Kari Miskit oversees media relations and communications at Visit Sacramento, with a particular emphasis on the region's ongoing farm-to-fork inittaive. Kari works to showcase Sacramento's bounty of tourism offerings for both potential visitors and local residents.
Prior to joining Visit Sacramento, Kari spent nine years with the Sacramento office of Edelman, the world's largest public relations agency. At Edelman, Kari led consumer and tourism media relations campaigns for a variety of local, statewide and national organizations, and most recently served as the media liaison for the Westfield Galleria at Roseville. A Sacramento native, Kari began her career working in boutique consumer public relations in the Capital City.

Kari is a graduate of California State University, Chico and frequently  serves as a guest speaker in the university's public relations department. In her spare time, Kari enjoys exploring the region's many family-friendly options with her husband and two kids.


Carolyn Blucher
Events Manager

Carolyn graduated from the University of California, Davis with a degree in Communications in March 2012. While attending UCD, Carolyn worked for the Sacramento Sports Commission as the Assistant Volunteer Coordinator for the 2011 World Masters Athletics Championships. She also helped out with other events such as the 2010 USA Maters Outdoor Championships, 2011 Sacramento Grand Prix Bike Race, and the 2010 Amgen Tour of California.

In the summer of 2012, Carolyn traveled to nine European countries in 27 days. Her favorite cities were Paris and Florence. One of the most memorable parts of the trip was when she went canyoning in the Austrian Alps. She now has the travel bug and can't wait for her next adventure!

During her free time, Carolyn enjoys spending time with her family and two dogs. She also enjoys working in the garden and cooking.

Free Visitors Guide

Sacramento Visitors' Guide Summer 2017

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by the people and places of Sacramento in the digital Visitors Guide.

Getting Around

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Outdoor Adventures